Helping Houston Trades Get New Leads and Run Smoothly
You started your business to do the work you are great at. Not to chase leads, answer every call, manage every detail, and worry about next month's revenue.
I put local trades — HVAC, plumbing, electrical, landscaping, and contractors — in front of new Houston homeowners "before" the competition, then set up systems so the business runs without you drowning in follow-up and admin
100%
Lead Ownership
0
Shared Leads
24/7
Automated Follow-Up
Local
Houston Support
New
Mover Advantage
Sound Familiar?
Does Any of This Feel Like Your Business Right Now?
You got into this business because you're good at what you do. The business side — the marketing, the follow-up, the chaos — that was never part of the plan.
You're Bleeding Money on Shared Leads
Angi, HomeAdvisor, Thumbtack — you pay $30, $50, sometimes $80+ for a lead that's being sent to 4 other companies at the exact same moment. You're in a race to the bottom before you even say hello. The platform profits. You stress.
Leads Ghost You Before You Even Call Back
The average lead goes cold within 5 minutes of submitting a request. You're on a roof. You're under a sink. You can't answer every call the moment it comes in. By the time you do, they've moved on. This isn't your fault — but it IS costing you thousands.
You're Wearing Every Single Hat
Tech, salesperson, scheduler, marketer, bookkeeper, customer service. You started this to do the work you love — not to drown in everything around it. Something has to give.
You Have No Idea What's Actually Working
Facebook ads, Google, yard signs, Nextdoor, Angi — you're throwing things at the wall. You can't measure ROI. You don't have time to figure it out between jobs. It feels like a black hole.
Feast or Famine — Every Month
One month you're slammed, the next it's crickets. There's no predictable pipeline. You can't plan, can't hire, can't breathe. This isn't what building a business was supposed to feel like.
Every "Solution" Costs More and Delivers Less
You've tried the agencies, the CRMs, the marketing gurus. They promise the moon, disappear after you sign, and send you a monthly report you can't decode. You deserve better than that.
You're not alone. And you're not failing.
The system is broken — not you. You don’t need more shared leads. You need the right leads from new movers and a system that turns them into consistent, predictable jobs.
Show Me the System →The Solution
New Leads + Systems That Work While You Work
I combine Welcome Wagon’s new-homeowner advantage with MyCORE systems that are set up, customized, and managed for your trades business. No headaches with our high tech and high touch solutions. You stay in the field.
Bruce Williams owns an HVAC business and kept missing calls from his advertising while he was out on the jobsite — by the time he called back, sometimes days later, the customer had already chosen someone else. He tried an AI bot to field calls and set appointments, but it kept booking unqualified, even "ghost" appointments that wasted his time and money. Since switching to our human-qualified appointment setting, he's thrilled with the results.
— Bruce Williams, HVAC Business Owner
Welcome Wagon™
New Homeowner Leads
Get in front of new Houston homeowners in their first 90 days — before they choose a contractor and before your competitors even know they exist.
- Targeted gift books & postcards to new homeowners in affluent areas
- High-intent homeowners who need HVAC, plumbing, electrical & more
- First-impression advantage that turns into long-term customers
- Local, tangible marketing that stands out from digital noise
Sabrina Matthews of Clean Up Carpet & Tile Care struggled to generate business in certain service areas. After launching a Welcome Wagon campaign targeting new homeowners there, she says her phone now rings daily.
— Sabrina Matthews, Clean Up Carpet & Tile Care
MarketChair™
Website, Funnels & CRM
A reliable, all-in-one platform for your website, sales funnels, and customer relationships — no more juggling tools that break when you need them most.
- Stable, always-on website & sales funnels
- Built-in CRM, email & receipts — no costly add-on automations
- Courses, funnels & CRM together on one platform
- Real support from a partner, not just software
Becky Kempton of Redefine Systems used to lose sales for days at a time when her WordPress site and Infusionsoft setup would break. With MarketChair, she's cut thousands in automation costs and is excited to bring her courses and funnels into one platform.
— Becky Kempton, Redefine Systems
ProfitChair™
Operations & Systems
The operational backbone that lets the business run without you having to be in the middle of every detail.
- Streamlined scheduling, dispatch & job tracking
- Team onboarding and simple SOPs
- Financial clarity so you know your real numbers
- Systems that scale without breaking everything
Dr. William Bender used to wait days for support from his old payroll company. Now with ProfitChair, he runs payroll in five minutes — and says having Laura's cell phone for questions is a breath of fresh air.
— Dr. William Bender, Chiropractic Office Owner
Why Business Owners in Houston Love This
Own Your Leads Forever
No more renting audiences or paying per lead. Your database, your asset, your future.
Instant Follow-Up
While you're on a job, the system is texting and emailing your new leads automatically. First one in wins.
Real ROI Tracked
Track every dollar from ad to invoice. No more guessing. Know exactly what's working and what's not.
Hands-On Support
You're not calling a help desk. You're calling Judy. I'm your partner, not a vendor.
🎁 Free Checklist
5 Ways to Stop Wasting Money on Expensive Shared Leads
This free checklist cuts right to the point. In 5 minutes, you'll know exactly where you're leaking money on lead platforms — and what to do about it.
- 1 The #1 mistake Houston trades businesses make with Angi
- 2 Why your follow-up speed is costing you thousands per month
- 3 The one asset you need to own that no platform can take from you
- 4 How to calculate your real cost-per-booked-job (not just cost-per-lead)
- 5 A simple 30-day plan to start taking back control
Yes, Send Me The Free Guide!
No Spam. Just Practical Help. Unsubscribe anytime.
Ready to Get Your Life Back?
Let's Talk About Your Business — No Pressure, No Pitch
In our free 15-minute chat, I'll listen to where you are, what's frustrating you most, and tell you honestly whether MyCORE is a good fit. No hard sell. Just real talk from one Houstonian to another.
I Listen First
Tell me what's broken. I'm not here to pitch — I'm here to understand your situation.
Honest Assessment
I'll tell you what I actually think, even if the answer is "this isn't the right fit right now."
A Clear Next Step
You'll leave with at least one actionable thing you can do this week, regardless of whether we work together.
I'm committed to helping Houston businesses thrive with real, human solutions — not generic software. New-homeowner leads, appointment setting, reliable website automations and operations — I give you the tools to grow with confidence, and a partner on the other end of the phone when you need one.
Quick links
© Peterson Publishing. 2026. All Rights Reserved.